But when you are EA, one, if not the largest game publisher in the business, expectations tend to be astronomical. So, how can such a thing happen? 7.3m is a large number, even for big AAA games. Despite astronomically high sales numbers well in excess over 7 million, BF5 still somehow ended up being a “failure” by not achieving the expectations by the large game publisher.Ī fascinating look at the business side of gaming, as pretty much 99% of all games with similar sales would be lauded as mega-hits. Electronic Arts announced some juicy details about the financial success of their newest online shooter Battlefield 5 during a conference call with investors.
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